Primrose Foundation

The Primrose Foundation Team

Find out about the people who give their time as key members of The Primrose Foundation Trustees and its Co-ordinator.

Sue Hobbs RGN MSc- Chair

Sue has over thirty years experience in health care. Having trained initially as a nurse in Edinburgh, she accumulated a wealth of experience in clinical, educational and managerial positions in this country and the USA. Since retiring from her last full time NHS Director post Sue held a Non-Executive director position in London for six years. Sue now works as an Associate with the education committee of the General Medical Council on their Quality Assurance programmes.
Sue is also an experienced Trustee in the voluntary sector and has gained, over fifteen years experience working with five separate charities in England and Wales. Sue has been associated with Primrose since the original appeal and has been Chai/Trustee for the last three years. Trustee with Sue has recently relocated from Plymouth to SE Cornwall and enjoys sailing and gardening.


Colin Teasdale BSc, MS, FRCS - Deputy Chair

Graduated in Medicine & Surgery at London University in 1969, Surgical Registrar Southampton Univ Hospitals 1973-75, CRC Research Fellow and then Lecturer in Surgery, Cardiff.Univ Hospital 1975-78, Senior Surgical Registrar, Bristol 1978-84 then Consultant General Surgeon, Plymouth in 1984.

Throughout training maintained a special interest in Surgical Oncology & Breast Disease. Together with colleagues set up the Primrose Appeal & the charitable Primrose Foundation in 1997 to raise funds for a specialised dedicated Breast Centre at Derriford Hospital .

Enforced retirement in 1999 on medical grounds owing to the onset of Multiple Sclerosis.

2001 Special Award for Outstanding Achievements from All-Party Parliamentary Group on Breast Cancer, House of Commons

Dame Margaret Fry DBE, OBE - Trustee

Doctor of Health.

Dame Margaret was a founding member of the Primrose Appeal in 1997. The Appeal raised over £500,000 to build the Primrose Centre and continues to support the work of the Centre. From the start she has been Chairman of Trustees of the Primrose Foundation, a role which continued for fifteen years till February 2012 when she retired. She continues to serve as a Trustee.

Dame Margaret has a special connection with many campaigning and charity groups across the South West. She is a former member of the South West Regional Health Authority, former Chairman of the South West College of Nursing and Chairman of the Torridge and South West Devon College of Health. She also served as Chairman of the Board of Trustees of the Peninsula College of Medicine and Dentistry Fundraising Foundation.

She has also had a distinguished political career, serving as Chairman of the National Union of Conservative Associations in 1990 and as President of the Torridge & West Devon Conservative Association of which she is now Patron.

Dame Margaret was appointed an OBE in 1982 and a DBE in 1989. In November 2011 he received an Honorary Doctorate from the University of Plymouth .  She is a farmer’s wife, has three sons and three grandchildren. She lives in Broadwoodwidger, Devon



Peter Franklin - Treasurer

I studied economics at Leeds University and then spent a year travelling around the world before settling in London where I started working in finance at Independent Age - a charity helping the elderly live independently.

In 2007 I secured a training contract with a 10 partner practice in North London, and studied for my Institue of Chartered Accountants ACA qualification.

I relocated to Plymouth midway through this training contract and started working for my father’s accountancy practice.

I now live in the South Hams and I am a keen sailor racing a traditional yawl during the summer and cruising the south coast on a friend’s Contessa 26.

Dr. Pamela Kirk - Trustee

I trained at the Royal Free Hospital, London and qualified in 1966.  In 1971 I became a Member of the Royal College of Physicians and in 1975, a Fellow of the Royal College of Radiologists.  I worked for a few years in Bath in general radiology but also developed in interest in mammography there when I collaborated in a research project involving thermography and mammography for the DHSS.  I later moved to Plymouth with my young family and in 1989 was appointed as Consultant Radiologist to the West Devon Breast Screening Service, based at Derriford Hospital. 

In those days when patients were  referred  with breast problems, they had to move around the hospital seeing specialists in different departments at the initial visit.  It was wonderful  when the Primrose Breast Care Centre  opened in 2001 ( partly financed by the Primrose Foundation) enabling patients to be cared for in one dedicated clinic where all the facilities were available, in a pleasant environment.  I later worked full-time in the screening and symptomatic services. 
I retired in 2008, having thoroughly enjoyed my work in the unit.  I was pleased to be asked to be a trustee, having been very impressed by the help given to the breast care centre by the Primrose Foundation.
My hobbies are  keep-fit, theatre, travel and gardening. 

Jonathan Coote - Trustee 

Jonathan is married with two children and is an Economic Graduate from Nottingham University.

Jonathan is a Qualified Chartered Accountant and has held directorships for 24 years and Managing Director roles for 18 years.  

He has been a Trustee member for five years, and has witnessed the impact breast cancer has on family members.

Lynne Smith - Trustee

Lynne has a BA (Hons) degree in History and Literary studies, and a Diploma in Healthcare Management. She has been working within health care for 40 years in a variety of roles, including operational management, project management, HR, service improvement, commissioning and contract management.

Most notably, alongside co-Trustees Colin and Pam, Lynne set up West Devon Breast Screening Service in West Devon and has continued to take an interest in the breast care service. She has knowledge of funding flows within the NHS and how the local healthcare system works. 

Lynne has recently rediscovered a passion for singing, and is a member of the University of Plymouth ’s Choral Society and she is also a member of the Plymouth Historical Association. She has also been a devotee of yoga for most of her adult life, as it gives her balance and calm in the midst of an often hectic life.



Jim Steel - Lead Clinician

I am a Consultant Breast Radiologist. Starting in London in the 90's I have worked through the junior doctor roles, through the stages of becoming a consultant physician, before changing my mind to follow a love of images and how they can help in diagnosis and in treatment. I missed the patients I'd enjoyed interacting with earlier in my career and was lucky enough to be trained by Dr Jones, another of the trustees, who changed my plans from Interventional Neurology to Breast Radiology in a few weeks, and here I am still. I've been the Unit Director for many years, but handed that job on in 2017, now focussing on the day job and on helping with national guidelines, the computer system that audits UK breast radiologists, and making fudge and playing the cello.

I was advisor and link to the charity that supports our unit for several years before becoming a trustee. The NHS is a wonderful institution, but it simply cannot do everything. The charity support from the Primrose Foundation has provided us with staff the NHS cannot afford, with equipment ahead of its time, with pump-priming to do more research, with training, with a better environment for patients than is usually the case and many other things. That's why I'm proud to be a trustee.


Madeleine Matthews - Fundraiser Coordinator

Maddy is a proud Mum of two beautiful children, Maddy adores her family and loves nothing more then spending time with her husband, children and their lovely family dog, Lillie. After working in the Primrose unit for over 7 years Maddy decided to take on this new challenge where she believes she can made a real difference, her aim is to promote the foundation and encourage local people to support their local charity. Maddy is very passionate about the foundation and understands the importance of raising vital funds to help fund and maintain essential equipment and resources that the NHS simply cant. Maddy has worked within the NHS for over 15 years, she has a wealth of NHS knowledge, in particular the services the Primrose unit and other key departments provide. Maddy loves supporting the foundation and is very passionate about patient care, she believes that if she does a good job all future patients will benefit from her hard work.